The legal bit
Privacy policy
What we collect, why, and what happens to photographs from your event. We never touch data on a pouched device, and we explain why that is technically impossible.
Last updated 14 September 2026 · Before The Internet Inc. · 15189811 Canada Inc.
1. Who we are
Before The Internet Inc. (“Before The Internet”, “we”, “us”) is a Canadian company registered as 15189811 Canada Inc., with offices at 95 Wellington St W, Suite 1400, Toronto, Ontario, and a warehouse at Source4, Randolph, New Jersey. We rent and sell lockable phone pouches and provide phone-free event services.
We are the data controller for information collected through this website and through our booking process. You can reach us about anything on this page at connect@beforetheinternet.com.
2. What we collect
Information you give us. Name, work email, phone number, company or organisation, event details, venue and shipping addresses, billing contact details, and anything you write in a free-text field on one of our forms.
Information collected automatically. IP address, browser and device type, pages visited, referring source, and similar analytics data. We use this to understand how the site is used and to improve it.
Information from third parties. If you reach us through a referral, a directory listing or a connected scheduling tool, we may receive your contact details from that source.
We do not collect special category data, and we do not ask for it. Please do not send us medical, financial or identity documents through the forms on this site.
3. Attendee devices
This is the part people ask about most, so we will be blunt about it.
We never access, collect, store or process any data from a pouched device. Our pouches are a physical enclosure with a magnetic lock. They contain no electronics, no chip, no radio, no sensor and no storage. They do not connect to anything. They cannot read a phone, track a phone, identify a phone or interfere with a phone.
A phone inside a pouch stays on its own cellular network exactly as it would in a pocket. We have no visibility into it whatsoever, and no technical means of acquiring any.
Attendees at an event we service are not our customers and we hold no personal data about them.
4. Why we process your information
To answer your enquiry and prepare a quote
Our legitimate interest in responding to someone who contacted us.
To deliver a booked event
Performance of our contract with you, including shipping, staffing and invoicing.
To take payment and keep accounting records
Performance of contract and our legal obligations under Canadian tax law.
To improve the site and our service
Our legitimate interest, using aggregated analytics.
To send you occasional updates
Only with your consent, and only until you withdraw it.
5. Marketing communications
We will reply to an enquiry because you made it. We will not add you to a marketing list without your consent. Every marketing email we send carries a one-click unsubscribe, and we honour it immediately. We do not sell, rent or trade contact details to anyone, for any reason.
6. Who sees your information
We share information only where it is necessary to run the business: with couriers and shipping partners in order to deliver and collect pouches; with payment processors and our accountants; with the software providers that host our website, email and customer records; and with professional advisers where we are required to.
Each of these acts under contract and may use your information only to provide their service to us. We do not authorise any of them to use it for their own purposes.
We may also disclose information where the law requires it, or to establish, exercise or defend a legal claim.
7. International transfers
We operate across Canada and the United States, and some of our service providers store data in the United States or the European Union. Where information leaves Canada we take reasonable steps to ensure it receives comparable protection, including contractual safeguards with each provider.
8. How long we keep it
Enquiries that do not become bookings are kept for two years and then deleted. Records relating to a booked event, including invoices, are kept for seven years in order to meet Canadian tax and accounting requirements. Marketing consents are kept until you withdraw them, plus a short record of the withdrawal itself so that we can honour it.
9. Your rights
You can ask us to give you a copy of the information we hold about you, correct it, delete it, restrict how we use it, or object to a particular use. You can withdraw consent at any time. You can also ask us to provide your information in a portable format.
Email connect@beforetheinternet.com and we will respond within 30 days. If you are not satisfied with our response, you may complain to the Office of the Privacy Commissioner of Canada, or to the supervisory authority in your own country.
10. Cookies
We use cookies that are strictly necessary for the site to work, and analytics cookies that help us understand which pages are useful. You can refuse non-essential cookies without losing access to anything on this site, and you can clear or block cookies in your browser at any time.
11. Event photography and marketing use
This clause matters, so please read it before you book.
Unless you tell us otherwise in writing before the event, you grant Before The Internet a non-exclusive, royalty-free licence to use photographs and video of our pouches, our staff and our equipment in use at your event for our own marketing. That includes our website, social media, sales decks and case studies.
This licence covers imagery we capture ourselves, and imagery you supply to us or make available to us. It is limited to material showing our product or service in use. It does not extend to your confidential content, your intellectual property, your guest list, or anything an attendee would reasonably expect to remain private.
How to opt out. Tell us in writing at any point before the event, by email to connect@beforetheinternet.com or in your booking confirmation. There is no cost and it does not affect your booking in any way. If your event is under an NDA or embargo, tell us and we will confirm the opt-out in writing as a matter of course.
Named individuals. We will not use imagery in which an identifiable individual is the subject, including talent, performers and guests, without separate written permission from that person or from whoever controls their likeness rights. A signed vendor agreement with you is not permission to use a performer’s image.
Withdrawal. You can ask us to stop using specific imagery at any time by emailing us. We will remove it from anything we control within 30 days. We cannot recall material already distributed or reposted by third parties.
12. Children
This website is not directed at children and we do not knowingly collect information from anyone under 16. Where we work with a school, a camp or a youth programme, our contract is with the institution and the institution remains responsible for its students’ personal data. We do not receive student data and we do not want it.
13. Security
We use reasonable technical and organisational measures to protect the information we hold, including access controls and encryption in transit. No system is perfectly secure, and we cannot guarantee absolute security. If a breach affects your information and creates a real risk of significant harm, we will notify you and the relevant authority as the law requires.
14. Changes to this policy
We may update this policy. The date at the top of this page tells you when it last changed. If a change materially affects your rights, we will tell you directly rather than relying on you noticing.
Draft for review. These terms were written for this prototype and have not been reviewed by a lawyer. Have counsel check them before they go live, particularly the clauses on liability, marketing permissions and payment.